Sales & Marketing Authority, Bestselling Author & Business Motivational Speaker

How to Formulate a Successful Article Marketing Strategy

Once you’ve written the articles you want to use in your article marketing campaign, you’ll find yourself faced with the challenge of actually taking those articles and putting them out in the web for the public to view and benefit from. The more effective your marketing strategy, the more likely it is you’ll experience a surge in web traffic.

So how does one go about formulating a marketing strategy? It’s easy.

1. Make a list of article directories or websites where you’d like to submit your articles. There are literally hundreds of directories available, but many are niche-oriented, so you’ll want to weed out the ones that don’t apply at all.

2. Write a captivating biography. This two or three line description will go into what the resource box at the end of the article submission form. This is where you’ll include the link to your website.

3. Check your article one more time for grammar and spelling errors. Make sure you didn’t over-use your keyword, either. Overuse will make it obvious that you were writing for the search engines and not for the reader.

4. Submit your articles to the article directories with the highest Google Page Rank first. These sites will experience higher levels of traffic and your article will be seen by more visitors.

http://www.ezinearticles.com is the best in my opinion

5. Write a series of articles and publish them on different article directories. Wait a few days and rotate the articles onto the directories they were not previously published on. This tactic will keep you visible for longer as opposed to merely submitting all of your articles at once and quickly becoming buried under other new submissions.

6. Make it a point to submit at least two or three articles to a number of directories each day. The more the better. If you don’t have time, consider hiring a ghostwriter to help with the writing and/or a data entry specialist to help with the actual article submission process.

Millions of people search the Internet for valuable information each day. The most effective way of marketing your website is by making sure your information is some of the first those readers see.

Article marketing can be time consuming, but it is quite possibly one of the most powerful Internet marketing tools one can incorporate into his marketing strategy. A little bit of time and effort is all it takes!

Happy Article Marketing!

Sean

“The Leading Authority On How To Market And Sell To The Sophisticated And Sales Savvy Buyer Of Today”

Marketing Consultant