Sales & Marketing Authority, Bestselling Author & Business Motivational Speaker

SEO copywriting involves including specialized keyword phrases in your writing. These are phrases that web users are searching for on a regular basis and, when combined with your regular sales copy, should really grab the interest of your targeted niche readers.

But how do you increase the reach of your article? How do you get your readers to refer more readers back to your page? This is where linkbuilding and SEO copywriting go hand in hand. Here are a few things to keep in mind.

Write for Social Media Networking

If you have an awesome headline you will attract more readers to your articles. They’ll love your content and click on the links to recommend your article in Stumble, Digg, or some other social media site. When others see your compelling headline they’ll want to read your article, too. Get it? It’s in the headline. Make sure you include easy one-click links at the end of your SEO articles so that your readers can easily reach their favourite social media sites.

Giving to Get

I know you want to get links back to your copywriting, especially if you’re writing sales pages, but one of the best ways to do so is to link out to other sites. You’ve got to give in order to receive. Link to websites and blogs relevant to your own website and sales page and you’re more likely to be noticed and receive a link in return.

Guest Blogging

One of the best ways to gain attention is to act as a guest contributor on other websites and blogs. This is, of course, easier if you have already built relationships with those other blogs. Simply propose a guest article that fits with the blog you’d like to contribute to. At the end of your article you can include some information about yourself and your proejects with a link back to your sales page.

Copywriting is about more than writing a simple sales page and letting it work for itself. Once the hard work is done you can have fun putting those copywriting and SEO skills to the test in order to promote yourself. Everything you write should be geared towards driving more traffic back to your main sales page.  Are you prepared to deal with all of the new visitors you’ll receive?

Sean

Sean McPheat

Marketing Consultant - Internet Marketing Consultant - Sales Expert